Magic Johnson expands his legacy beyond basketball – Basketball Insider
Champion on and off the court
Magic Johnson’s name remains synonymous with basketball greatness. He spent 13 memorable seasons with the Los Angeles Lakers, becoming one of the NBA’s most accomplished players. Johnson was a 12-time All-Star, won five NBA championships, and received three Finals MVP awards. His unique passing ability and leadership helped define the Showtime era, turning the Lakers into one of the most entertaining dynasties in sports.
Johnson retired in 1996, ending a chapter that reshaped basketball. But his journey didn’t end there. He quickly turned to business and philanthropy, building one of the most successful post-retirement careers in sports history.
build an empire
The Hall of Famer has invested in several major sports franchises through his company, Magic Johnson Enterprises. He is a part-owner of the Los Angeles Dodgers (MLB), Washington Commanders (NFL), Los Angeles Sparks (WNBA), and Los Angeles Soccer Club (MLS). Johnson’s influence now spans multiple leagues, cities and communities — a rare achievement for any athlete-turned-entrepreneur.
His business empire reflects the vision and teamwork that characterized his career. Johnson often emphasizes inclusion, economic empowerment and giving back to underserved communities, especially in Los Angeles.
New roles and projects
Earlier this month, Johnson made headlines when he was named the 137th Rose Bowl Parade Grand Marshal in 2026, an honor that recognized his impact on and off the field. Then, on Tuesday, he revealed another project close to his heart.
“I have something special for you!” Johnson said in a post shared with Cigna Healthcare. “I partnered with Cigna Healthcare to create ‘Magic Sounds’ – a collection of therapeutic sounds and music designed to help support your mental health. Music always helps me stay grounded, focused and uplifted.”
Promote mental health awareness
Johnson has long been an advocate for mental health awareness. Since announcing his HIV status in 1991, he has spoken publicly about the emotional challenges that came with it. Over time, he learned to stay positive and inspire others facing similar battles.
Now, with Monster, Johnson continues his mission of harnessing the power of music to promote balance, calm and mental health.
