Global Edition
The British Baroness, the leader of high-quality turf maintenance equipment, has made a significant expansion of its UK facilities by opening a new 22,000 square foot facility in Basingstoke, Hampshire.
The facility will enhance operational capabilities and provide enhanced support and training to partners in the UK, Ireland and European dealer networks.
The Basingstoke hub became the third building in the UK, marking an important milestone for the brand as they seek to support 18 dealers operating in 46 locations in the UK, Ireland and across the EU.
The strategic investment also highlights their commitment to providing excellent service, allowing the Baroness to simplify further machine imports, have greater dedicated space for hands-on training, and stockpile a wider range of spare parts and parts.
“As the demand for equipment grows, it is crucial for us to invest in infrastructure, which allows us to meet the needs of dealers and end users, not only in the UK, but also further away.” “The new facility will support increased inventory and faster delivery, but will also provide us with the space needed to launch new, more frequent training programs to ensure our dealers have the knowledge and resources they need to deliver the excellent quality and reliability known to the Baron.”
He added: “We believe this is a necessary step to take the operation to a new level. It not only grows our footprint, but also strengthens all elements of the manufacturer/dealer relationship, which will put us in the best position, unrivaled support in all aspects of ownership and service for everyone, and provides ownership and services for the leading actor and Agrimimetal products.”
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