Ajax releases fashion 2025/26 third kit to pay tribute to Amsterdam’s history

Ajax revealed their new third kit for the 2025/26 season – a clean and considered design that pays tribute to the club’s hometown and its long history.
Made by Adidas, the kit is inspired by beige tones, inspired by the oldest quote from Amsterdam, a Toll privilege granted by residents of Count Floris v of Holland of Holland of Holland of Holland of Holland of Amsteldam in 1275. It is a nod to the beginning of everything, tying the legacy shared by the club and the city into a design.
The blue and crimson details add a sense of contrast, while the modern style of Amsterdam’s oldest urban seal is printed inside the neck.
Like Ajax’s homes and away shirts this season, the third kit also features a special neck banner that highlights the city’s year of founding (1275), anniversary year (2025) and the crosses of three Saint Andrew, which are key symbols of Amsterdam’s identity.
Simple but meaningful, it’s a shirt looking at the past while staring at the present.
The AJAX 2025/26 third kit is now available from Ajax Webshop, Adidas.com and selected global retailers.
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